Laura mercier mailer

This Laura Mercier 6-page multi panel mailer introduces the brand to Sephora inside JCPenney.
Images and design are clean and minimal to stay true to the brand identity while maintaining the Sephora voice.

Contribution: Concepting, Photo Art Direction, Graphic Design

Concept and swipe
 
Laura-Mercier_Mock_Front.jpg
Laura-Mercier_Mock_Inside.jpg

Photographer: Daniel Hurlburt